Better living, beyondnormal

Supernormal is more than a brand — it's a movement for everyone who refuses to color inside the lines. Functional mushroom gummies, chocolates and teas, radical threads, and a community that lives out loud. Never play small with your dreams.

Shop the lineup Our story
Est. 2022 Lion's Mane + Cordyceps Third eye open
Aerial shot of a desert driveway with a giant orange smiley painted on the asphalt
painted it ourselves
be bold. be together. be healthy. be different. be focused. be light. be zen. be yourself. be intentional. be supernormal.
The Lineup

Fuel for the bold.

Small-batch functional mushrooms, loose-leaf tea rituals, and threads that say something. Every product is searched, tested and perfected before it earns the smiley.

Wellness✶ Best seller
Supernormal Functional Mushroom Gummies pouch — Berry

Functional Mushroom Gummies

Berry flavor. Lion's Mane + Cordyceps. 150mg per gummy, 30 per bag — 4.5g of mushrooms per package.

$30 Shop gummies
Wellness✶ New
Supernormal Functional Mushroom Chocolate box, front and back

Functional Mushroom Chocolate

Milk chocolate with Lion's Mane & Cordyceps. 375mg per square, 12 squares per bar. Decadent and good for you.

$15 Shop chocolate
Wellness✶ Ritual
Supernormal loose-leaf functional mushroom tea

Supernormal. Tea

Loose-leaf blends — Tropical Hibiscus Sunrise & Blue Lotus Berry Bliss. 5 servings of Rise Up, Rest or Recover.

$12 Shop tea
Threads✶ Limited
Two-toned Supernormal snapback hat in woodland camo with orange smiley embroidery

Two-Toned Snapback

The signature three-eyed smiley, embroidered. Six colorways — camo, army green, navy, maroon, khaki, off-white.

$40 Shop snapbacks
Bundle✶ For the day-ones
Two-toned Supernormal smiley snapback — part of the Festival Bundle

The Festival Bundle

Festival Vibes tee + any two-toned snapback. A wearable manifesto for the people who repped the smiley first.

$85 Shop bundle
What's inside

Mushrooms that do more.

Functional mushrooms have been used as natural, plant-based medicine for thousands of years — revered for their therapeutic and beneficial properties. We bake them into gummies, chocolate and tea so the good stuff actually tastes good. No mushroomy flavor, no crash, no jitters: just steady, clean fuel for body and mind.

4.5g mushrooms / bag 150mg per gummy Organic ingredients

Some people feel focus within 30–60 minutes; the full, cumulative benefits build with a daily habit over a couple of weeks. If you're pregnant, nursing, have a mushroom allergy, or take medications, check with your doctor first.

Lion's Mane mushroom illustration

Lion's Mane

The mind mushroom — for focus, clarity and creativity.

  • Improved mood
  • Increases creativity
  • Mental clarity
  • Aids digestion
Cordyceps mushroom illustration

Cordyceps

The energy mushroom — steady, sustained, no crash.

  • Natural energy
  • Supports lungs
  • Boosts immune system
  • Restful sleep
Our Story

Never play small with your dreams.

Supernormal. was established in 2022 in Scottsdale, AZ by Kristen & Adam — but it didn't start with a product. It started with their sons, Christopher and John.

Chris and John are the catalyst for everything this brand is — the message, the mantras, the community. After losing them, Kristen & Adam made a promise to carry the way their sons lived — wide open, all heart, never playing small — into everything Supernormal. does. Every smiley, every orange period, every never play small with your dreams carries them forward — and so does the mission they inspired: break the stigma around mushroom products and show the world their extraordinary benefits.

This is a movement dedicated to celebrating individuality: a community where everyone is encouraged to live boldly and authentically, transcend societal norms, and embrace better living, beyondnormal.

  • 01

    Always move forward

    Living beyondnormal is a simple but important reminder to keep moving and work hard for your dreams.

  • 02

    Conquer your challenges

    Embrace obstacles, demonstrate courage and resilience, and put in the effort it takes to succeed.

  • 03

    Explore the unknown

    Take the path fewer people travel. Push your own limits and you'll soar to new heights.

Two grinning friends in a truck at golden hour in the desert
crew love ✦ golden hour
Group yoga class outdoors, leader in prayer pose
community ✦ movement
Arms stretched skyward during an outdoor group class
high vibes ✦ always
Coming soon ✦ Tempe, AZ

The new Supernormal. home.

We're leveling up: a new office where the movement gets planned, and an event space for the community that made all this possible.

  • 01

    Work

    The office — where the movement gets planned.
  • 02

    Gather

    Event space — yoga mornings, market nights, listening parties, all of it.

Grand opening events TBA. Want to host, collab or pop up with us?

hello@besupernormal.com

Community

Straight from the feed.

High vibes and elevated minds. Tag #BeSupernormal — we might share you back.

@livesupernormal ↗
Morning meditation on a Supernormal yoga mat Arms stretched skyward during an outdoor group class Golden hour truck ride through the desert Sunset in a Supernormal snapback Low-key afternoon in the Supernormal cap Camo Supernormal bottle before class
FAQs

Ask us anything.

What benefits can I expect — and how fast?+
Lion's Mane and Cordyceps support mental clarity, focus and natural energy. Some people notice improved focus or energy within 30–60 minutes; the full, cumulative benefits — better stress resilience, sharper clarity — build with consistent daily use over a couple of weeks.
Will gummies or chocolates make me jittery?+
No. Cordyceps supports steady, sustained energy without the crash or jitters of caffeine. Many people use Supernormal as their coffee or energy-drink alternative — alert, but balanced.
How many should I take?+
Start with one gummy or chocolate square a day and add a second if you want a stronger boost. Morning focus, afternoon energy, or a mindful treat anytime — just keep it a daily habit.
What's actually in them?+
The finest organic mushrooms — Lion's Mane and Cordyceps — blended into clean, delicious recipes with no artificial ingredients, preservatives or excessive sugars. Full ingredient lists and supplement facts are printed on every package.
Can I take them with other supplements or medications?+
Our mushrooms are adaptogens and generally fit most wellness routines — but if you're on medications, pregnant, nursing, or have a mushroom allergy, check with your healthcare provider first.
Shipping, returns, international?+
Free US shipping on orders over $100. Standard delivery is an estimated 4–7 working days after your order ships. Returns are accepted within 30 days on unworn, unused items in original packaging. International shipping is coming — for now, US only.
Join the movement

Enjoy 10% off your first order.

New drops, the new space, exclusive offers — the good stuff only gets sent via email.

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